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Parag Parikh: Value Investing and Behavioral Finance

by Sahar Adil   |  03. July 2009

Value Investing and Behavioral Finance by Parag Parikh. This guide to investments will ensure that one takes the right financial decisions.  

Landmark India’s leading book and music store and Tata McGraw Hill hosted the launch of Value Investing and Behavioral Finance by Parag Parikh. This guide to investments will ensure that one takes the right financial decisions.

 

Parag Parikh who firmly believes in “Doing the right thing, rather than doing things right” spoke to the house –full of eager people on how to retain their patience and investments in times of meltdown. He helped them with some simple rules if which followed would ensure that they make good investment decisions.  

His book Value Investing and Behavioral Finance gives an insight into the Indian Stock Market Realities. The book explains the growth trap to educate readers not to go blindly for growth stocks. A detailed study and research on the performance of the Indian companies – old and new – are provided to help the investors understand what really works. The book also provides a detailed study on the Indian companies and their returns to the shareholders. In this book, the author attempts to convince the readers, with data, that IPOs (initial public offerings) may not be the best option always.  The author also demystifies the notion that high technology and productivity leads to higher profits. 



This book attempts to educate readers, and empower them to make good investment decisions.

Parag Parikh, an alumnus of Harvard Business School, has over 25 years of experience in the financial sector. In particular, he is a keen observer, proponent and pioneer in the field of behavioral finance in India. He provides coaching and consulting services to investors, businesses and students.  

Parikh is the founder and chairman of Parag Parikh Financial Advisory Services Ltd.(PPFAS) www.ppfas.com) which is committed to assisting investors in following the time-tested long-term value investing strategies. PPFAS firmly believes that it is in a profession rather than a business and hence treats the interests of the investors to be of paramount importance.

Parag has an insightful knowledge of the workings of the stock market, an analytical eye and an informed outlook.  

Parag’s abiding passion is to make the financial markets a better and a safer place for investors by helping them direct their focus towards achieving their investing and financial goals, and not be carried away by the noise of the markets. He is a regular columnist with business journals. His views on the financial markets are actively sought by television channels.  

Parag has also authored a widely acclaimed best seller ‘Stocks to Riches Insights into Investor Behaviour’ (2005), which is currently in its sixth reprint two years since the first publication.

Parag believes in self-renewal and mental and physical challenges in that he is an avid reader, swimmer, golfer and practitioner of Vipassana meditation. He stays in Mumbai with his family, and is fond of travelling, especially to find inspiration for his books and columns.
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